Business Development Update 2024
We’ve had a fantastic start to the financial year, with plenty of meaningful conversations and the pleasure of reconnecting with colleagues we’ve worked alongside over the past 20 years. These enduring relationships—built on people, connections, and trust—remain the cornerstone of business development at Platform Smart.
In these discussions, it’s clear that everyone is adapting to the current market dynamics. Economic uncertainty, rising costs, and a cautious approach to investment are no longer abstract trends—they’re shaping how we operate and engage. Whether speaking with business decision-makers, CIOs, or associates, the focus is on navigating these challenges and finding ways to pivot where necessary.
That said, our focus hasn’t shifted from what Platform Smart does best: empowering digital transformation through the talent and expertise of our amazing people. What we are doing is ensuring our value proposition aligns with what clients need most right now—operational resilience and a clear return on investment. This approach is key to business development in the current climate, as clients embark on their journey with Platform Smart and begin to experience the incredible impact of our associates, our agility, and the value we deliver.